May 3, 2014, 9:30 AM - 4:30 PM

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Registration is limited to fifteen. Register now! 

CrBC_logo_tagline_magenta_cmyk_hires.jpg   SFU

Date:  May 3 2014
Location: SFU Woodwards, Djavad Mowafaghian World Art Centre, Room 2555, Goldcorp Centre for the Arts, 149 West Hastings
Time: 9:30 ­AM - 4:30PM with a one hour lunch break

Instructed by Elizabeth Yake of True West Pictures (see bio below), the workshop is designed for those planning to attend festival markets such as the Banff World Media Festival or other international film/tv markets and will provide insight into market preparation and how to make the best of the market experience. 

Workshop Outline
Morning session 9:30AM - ­12:30PM
Topics covered: 
1. Honing the pitch so you can write about it
2. Crafting the log line and the short synopsis
3. Who's your target audience
4. Gather your market intelligence
5. Research buyers, financiers, development support
6. Plan your meetings
7. Market materials
8. What's your project's hook
9. Pitching DO's & DONTS

Lunch break 12:30PM - ­1:30PM

Afternoon session 1:30PM - 4:30PM
Topics covered:
1. Follow-up
2. Incorporate market intelligence into your pitch
3. Write your film proposal

Entertainment lawyer and producer Kim Roberts (Chandler|Fogden) will join the afternoon session to discuss how to build a good relationship with an entertainment lawyer and to answer questions you may have in regards to rights, optioning, setting up a business etc.

Opportunities will be provided for each participant to make a brief pitch and to receive feedback.
Participants are required to come prepared with drafts of the following:
1. Log line
2. Short synopsis (paragraph)
3. One page synopsis
4. Proposed ideas on what are the key marketable elements

Please send these drafts by May 2nd to

Elizabeth Yake is President of True West Films based on the west coast of
Canada. As producer, her films have been nominated for more than 15 Genie Awards and each of her features and shorts have premiered at the prestigious Toronto International Film Festival. Films/TV include PILGRIMS, EVERYTHING’S GONE GREEN, IT¹S ALL GONE PETE TONG, MISS TEXAS. TWF focuses on structuring international co-productions for the world market. Elizabeth is in post with her feature docu-drama HADWIN¹S JUDGEMENT based on the story of The Golden Spruce in co-production with the NFB and Passion Pictures, UK, Oscar winners 2013 for SEARCHING FOR SUGAR MAN.