The Advocacy Committee of WIFTV has three major goals:
- The first goal is to conduct ongoing research on the status of women’s participation in the film and television industries, with a focus on BC and Canada. We are conducting this research in partnership with the Please Adjust Your Set (PAYS) initiative and website created several years ago through the BC Institute of Film Professionals Women’s Labour Committee.
- The second goal is to disseminate this research to both WIFTV members, other WIFTV branches around the world, and to the broader community to create awareness of the challenges women face in our industries.
- The third goal is to communicate directly about this research with policy makers, inviting them to work closely with us to create more opportunities for women in our industries.